ABOUT VEGAN CREATOR CON
OUR MISSION
To build the vegan creator ecosystem by developing talent, scaling proven content strategies, and partnering with brands and nonprofits to turn vegan curiosity into consistent vegan action.
OUR VISION
A world where creators make vegan living mainstream across social media and culture.
OUR TEAM
Jessica Cruz - Executive Director & Co-Founder
Jessica didn't just run vegan events. She built Vegan Street Fair into one of the
largest vegan festivals in the world in its first year, drawing crowds that were 70%
non-vegan. That's the proof: she already cracked the code on making veganism
mainstream-attractive.
Experience: 15+ years, 500+ events, 6.85 million plant-based meals served
(approximately 2.28 million animals saved). Organically built @veganstreetfair to
177K followers. Featured in VegNews, LA Times, Eater, ABC7. 15-year network of A-list creators with combined 11M+ followers who show up personally because their missions align. Has nurtured
creators now reaching 65M monthly views. Achieved 7000% reach increases for
managed accounts.
Role: VCC vision and strategy, conference operations, VCC Community training,
major sponsorships and donor relationships, marketing and community building
Jeremy Kocian - Co-Founder & Director of Marketing & Sales
Jeremy builds the revenue systems that make this sustainable. The business
architecture that lets creators scale their impact.
Experience: Over 10 years of marketing and sales experience, including five years in the vegan nonprofit space. As Marketing Director at Generation Vegan, he oversaw global campaigns reaching millions while implementing automation systems that dramatically increased conversion rates and team impact.
Role: Marketing strategy, ticket and sponsorship sales, digital infrastructure, CRM
and automation workflows, and analytics
EXPERT ADVISORS
Asher Brown - Strategic Advisor
Roxy Panaro - Social Media Manager
John Lewis - Social Media Advisor